Raybourn Group International

Raybourn Group International Communications Director

 

Raybourn Group International (RGI) is seeking a full-time communications director to serve an international association client.

 

RGI is an AMC Institute Accredited Association Management Company. We provide outsourced association management, event planning, and consulting services for dozens of non-profits, trade associations, and professional societies. Founded in 1988, RGI manages associations of varying sizes and budgets, ranging from local, to regional, to national, to international. On a daily basis, we provide a number of services for our clients, including strategic planning, financial management, executive management, membership development, marketing/public relations, publications and social media, educational/professional development, and meeting/event planning, among others.

 

GENERAL RESPONSIBILITIES:

Supporting the client and client team by being responsible for creating, planning, managing and executing high-quality, integrated communication and marketing strategies to serve the needs of the client.

 

SPECIFIC RESPONSIBILITIES:

 

• Execute and evaluate targeted communications, marketing, social media, and web initiatives
  that complement, and complete priorities identified by the association.
• Review, recommend, and employ integrated branding guidelines, policies, and strategies designed to build the association’s brand, raise awareness and increase visibility for the association and its members.
• Craft meaningful messages that resonate with stakeholders and target audiences based on their professional needs.
• Develop and implement custom communications and marketing plans for annual conferences, including the production of slide shows and mobile app.
• Assist Conference Director and other staff on-site at two conferences per year by working in several capacities, including session producer responsibilities.
• Develop articles, brochures, bi-weekly newsletters, e-mail communications, social media postings, and other content from initial concept through final delivery. Write and/or procure content, solicit and approve design assets from multiple contributors, and oversee creative direction and branding for digital and/or print materials.
• Regularly monitor, edit, and update association-owned websites to ensure content is current, accurate, and consistent with the association’s brand. Approve all written and visual content for posting on association sites.
• Collaborate with all staff on program-specific communication plans especially those related to widespread communications to members and other stakeholders.
• Create, organize and oversee special communications projects, including strategic plans, annual reports, new programs, initiatives, etc.
• Supervise the association’s marketing coordinator.
• Continually assess association policies, programs, and procedures to identify possible efficiencies, enhancements, and improvements. Remain knowledgeable of association policies, procedures, benefits, and services.

KNOWLEDGE AND SKILL REQUIREMENTS:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Applicants should have proven experience and expertise to coordinate all association communications and marketing initiatives, working across all levels of the organization, including staff, the Board of Directors, members, and other stakeholders.

Key Skills and Abilities: Ability to exercise discretion and independent judgment. Strong project management and organizational skills. Ability to manage multiple overlapping production deadlines in a fast-paced environment. Superior interpersonal, written, and verbal communication skills. Proven ability to work in a team environment under strict deadlines. Demonstrated experience in working with nonprofit or higher education. Proven ability to work as part of a team, including the ability to work with staff and volunteer committees, accept ideas from others, and maintain delineation of staff and volunteer roles.  Crisis communication and management skills, including the ability to handle emergencies calmly, quickly, and appropriately, making on-the-spot decisions as needed. Experience in selecting, managing, and working with third-party and/or outside service providers including e-mail content management vendors, and other service providers/contractors, such as printers, writers, photographers, videographers, and graphic designers.

Education and/or Experience: A bachelor’s degree, preferably in marketing, communications, or journalism, is desired with five to seven years of related experience, preferably with a nonprofit or in higher education. An equivalent combination of education and experience will be considered.

Language Skills: Excellent writing, spelling, and grammar skills. High level of accuracy with skills for proofreading all work produced. Demonstrated knowledge of AP Style. Ability to craft, implement, and evaluate high-level, strategic communication and marketing plans, adjusting them as needed based on data about changing member needs and feedback from key stakeholders.

 

Software Knowledge, Skills, and Abilities: Experienced user of Microsoft office software including Word, Excel, PowerPoint, Access, and Outlook. Experienced user of Adobe Creative Suite products, including InDesign, Photoshop, and Illustrator. Experienced user of email and web content management systems with knowledge of HTML coding. Experienced user of social media platforms, tools, and applications.

Other Requirements:

• Ability to travel in the United States and out of the country to two conferences annually for a total of nine days each year.
• Trustworthy to manage and be involved in networking and interacting with members.
• Exceptional customer service skills and global cultural awareness are desired.
• Prior nonprofit exposure is helpful.
• Understanding of higher education practices is helpful.

 

This position posting is not intended to be and should not be construed, as an all-inclusive list of all responsibilities, skills, efforts, or working conditions associated with the position.  While it is intended to be an accurate reflection of the overall position requirements, management reserves the right to modify, add or remove duties and to assign other duties as necessary.

 

TO APPLY:

Apply through this link or send a cover letter, resume, a link to your online portfolio or three samples from your portfolio to info@raybourn.com or apply through this portal. Please, no phone calls.

 

Raybourn Group International is an equal opportunity employer (EOE/M/D/V) and seeks diversity within our team. Review RGI’s Diversity Equity and Inclusion Philosophy.